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Digital Marketing Technology Strategic Insights & Technical Advice

Man and woman viewing a digital experience on mobile
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What is a Digital Experience Platform?
Oshyn
Oshyn
Sitecore or WordPress Content Management System
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Sitecore vs WordPress: Which CMS Platform Is Right For You?
Oshyn
Oshyn
Post-it notes on board for planning a workflow
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How to Create a Sitecore Workflow
data connections around the world
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What Is Sitecore Customer Data Platform?
Oshyn
Oshyn
Laptop with Sitecore XM on screen
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What is Sitecore Experience Manager?
Oshyn
Oshyn
Woman in coffee shop reading email
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What is Sitecore Send?
Oshyn
Oshyn
Digital experience
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What Is Sitecore Experience Platform?
Oshyn
Oshyn
Personalized segments and personas
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How to Build a Personalization Strategy
Modern geometric office building face
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How Sitecore AI Can Help Marketers
Oshyn
Oshyn
Street art of security camera
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Website Uptime Monitoring: Good, But It's Not Enough
Oshyn
Oshyn
pink foggy cityscape
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What Is a Customer Data Platform?
Oshyn
Oshyn
Computer on desk displaying upward-trending graph
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Benefits of Sitecore 10 for Marketers
Oshyn
Oshyn
segmented spices
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Sitecore AI: Can Customer Segmentation Be Automated?
Oshyn
Oshyn Labs
Young women looking and pointing at computer screen
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What is Sitecore AI? (And How Will it Streamline Personalization?)
Oshyn
Oshyn Labs
Moving box
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How to Move Your Site to Sitecore
Google analytics reports prints pencil keyboard a mobile phone on top of table
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Tracking Sitecore Campaign Activities in GA
Woman sitting on a car while man is pushing it
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Pushing Sitecore Campaigns to GA using GTM
woman typing on laptop
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Balancing the Granularity of Content in Sitecore
Hands holding
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Unifying Sitecore and Google Analytics Campaign Tracking
New York City billboards at night
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Tracking Campaigns in Sitecore
open inventory book
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Creating a Content Inventory for Content Migration
Oshyn
Oshyn
Card Catalog
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Classifying Sitecore Campaigns
color selection samples
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Considerations for Selecting Personalization Technology
girl with paint swirls on palms
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Personalization: Am I Ready?