What is Sitecore XM Cloud?

Sitecore XM Cloud, is the latest composable offering from Sitecore that enables cloud content management across multiple channels and devices. With it, brands can embrace the flexibility of a hybrid CMS, as it provides headless capabilities for developers, allowing them to build engaging experiences. It also includes visual authoring for marketers.

In this article, we’ll explain more about what Sitecore XM Cloud is and how it helps enterprises deliver high-quality headless digital experiences for their customers.

What is Sitecore XM Cloud?

Sitecore XM Cloud is a modern Software-as-a-Service (SaaS) solution with a headless CMS  architecture. It allows marketing and development teams to build and distribute quality content and digital experiences across multiple channels while enabling quicker time-to-market.

With XM Cloud, enterprises can quickly deliver the best omnichannel experiences in the cloud without compromising customer experience.

As a cloud-native agile CMS, it allows relevant content to be efficiently created, managed, and customized to provide a unique customer experience that gives your brand a competitive edge.

Why Enterprises Should Opt for Sitecore XM Cloud

The biggest challenges for marketing and development teams using a monolithic CMS architecture include less reusability, scalability, developer agility, and a more restrictive content authoring experience.

XM Cloud utilizes cutting-edge frontend frameworks to build new web experiences based on headless architecture for a faster time-to-market.

• Composability: The main idea behind composability is to make the user experience seamless. With composability, enterprises can transform a complete tech stack into a single, fluid working environment. Instead of compelling enterprises to buy a full suite, Sitecore lets them buy individual solutions. This makes creating an ideal martech stack with the appropriate solutions for the enterprise simpler.

• Scalability: Sitecore Experience Manager Cloud’s SaaS and composability features enable enterprises to scale their project following business demands. If your brand is expanding, you can easily add modules and make changes to areas that need it without restrictions.

• Intuitive Visual Authoring Experience: XM Cloud offers an intuitive visual authoring experience with drag, drop, and publish features, including a WYSIWYG editor that allow marketers to create content more easily.

• Simple Personalization: XM Cloud’s integrated personalization improves customer experiences and raises content relevance for your target audience using real-time data and analytics.

• Developer Friendly: XM cloud allows developers to work with modern web development frameworks and DevOps to deliver the best omnichannel experience.

• Marketer Friendly: For marketers, XM Cloud makes it seamless to manage and deliver quality content across multiple digital channels while maintaining an intuitive workflow for the team.

• Increased Speed to Market: The development process is simplified with XM Cloud’s highly customizable options, headless capabilities, reusable components, and other cutting-edge tools and features. As a result, enterprises can get to market faster.

Features of Sitecore XM Cloud

XM Cloud has several stand-out features that include:

GraphQL

GraphQL is a query language that helps clients precisely get the data requested through an API. GraphQL is flexible and developer friendly, making it easy to access data without any costly obstruction. Sitecore’s headless module supports a GraphQL solution for Sitecore XM Cloud known as; Sitecore Experience Edge for XM Preview GraphQL endpoint.

Support for Jamstack

In recent years, Jamstack architecture gained attention in web development as a way to make web pages faster, more secure, and more easily scalable. Its name was derived from JavaScript, APIs, and Markup. The developer-friendly nature of XM Cloud makes it easy for developers to utilize the Jamstack and modern frontend tools.

Support for GitOps

GitOps is focused on deploying cloud-native apps and architectures and the automation of IT infrastructures using some of the best software development practices, such as Git, CI/CD tooling, and more. Fortunately, XM Cloud supports GitOps to ensure effective management of infrastructure and application configurations.

Multi-site Management

XM Cloud has multi-site management, meaning enterprises can quickly deploy Sitecore Pages in multiple global regions without complications. This automatically eliminates language barriers when delivering quality content to customers from different cultural backgrounds.

Self-service Deployment

XM Cloud is a “fully managed self-service deployment platform” that automates application deployment without needing a DevOps engineer. Deployment is automatically configured in the Cloud Portal.

Content Explorer Tool

The content explorer tool allows you to edit content fields and add to the content of every website in your instance, as well as access content that Pages don’t offer.

Cloud Portal

Sitecore has an easy-to-access single control panel for all Sitecore XM products and solutions. Team members with the necessary authorization can manage all the products, carry out operations on them, and build composable experiences in a single location.

Get Started on Composability and Headless Architecture with Oshyn

Sitecore is always a step ahead when it comes to delivering world-class digital experiences for enterprises. With XM Cloud, businesses can effectively create, organize and deliver high-quality to different digital locations, all from the cloud. By leveraging the cloud, brands can find new ways to reduce costs, organize content into a single source of truth, and increase revenue.

XM Cloud’s composability and headless architecture allow enterprises to make changes to content and application infrastructure without affecting workflows and processes. However, just like with Sitecore’s numerous other products, having the right support can make all the difference.

Oshyn is a certified Sitecore partner with years of experience and expertise in implementing Sitecore solutions for enterprises, to help them deliver seamless and smooth digital experiences for customers.

When Vitro needed Sitecore expertise to rebuild the online experience for Brandman University (now UMass Global), they turned to Oshyn for assistance. Oshyn was able to provide technical leadership in planning the technical solution that helped to conclude the entire project in just 5 months from beginning to end.

Learn more about how Oshyn collaborated with Vitro by reading our case study: Bringing Sitecore Expertise to a Creative Agency Collaboration.