Your CMS Is Broken: Should You Fix it or Get a New One?
The CMS has become the foundation of digital business and when it’s not performing as required it can have dire consequences such as:
Not meeting revenue goals
Decreased sales and marketing efficiency
Decreased customer retention
Expensive maintenance costs
Wasted and strained IT resources
Inability to monitor campaign ROI
Frustrated business users, editors, marketers
Negative impact on brand reputation
Inability to expand digital footprint
Inefficient content localization
Loss of market share
It is not at all uncommon for organizations to consider their CMS "broken." As business becomes more reliant on digital, a broken CMS can wreak havoc on business performance.
This ebook will help you identify why your CMS is broken, what needs to be fixed, how to repair if if feasible, or when it is no longer worth it to fix your CMS and you should get a new one.