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As someone who is a firm believer in the power of social media for businesses, I get frustrated when I hear businesses saying that social media isn’t working for them or isn’t right for their industry. However, I don’t think social media is to blame. Yes, there some industries where social may not be appropriate, but for the most part, it can work for any industry. Here are five reasons social media may not be working for your business:
There may be other reasons why social media isn’t working for your business, but these are the top five reasons I see when a company says that social media doesn’t work for them. Are there any main points that I missed?