Evolution of the WCM / CMS Software Industry
By Travis Cole, Chief Operating Officer
The evolution of the WCM / CMS software industry in conjunction with the significant momentum we see and continuing evolution of the open source software industry are areas we watch very closely. Some of Oshyn’s clients are also watching closely to see where they might be able to insert an open source based solution in place of one of those ‘line items’ that found its way to the budget cutting room floor late last year. Decision makers face internal clients who still have their needs and hold little compassion or understanding of those mega-tradeoffs that were a part of the bloody 2010 budgeting and planning process. Yes there many ear canals that automatically translate the phrase “Open Source” to “FREE”.
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Open Source WCM / CMS for the Wrong Reasons
By Christian Burne
So you’ve heard about Open Source from your IT guys? They love that they can see the code, they can “play with it”. They love all the freely available blogs and wikis, the community has excitement and momentum. So you want to know if you should consider an Open Source WCM for your new website redesign?
Well, there are plenty of good reasons for using Open Source. We at Oshyn, love Drupal and Jahia for Open Source WCMs.
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Is Open Source CMS Safe?
By Prasanth Nittala
With the evolution of the web standards, features, the number of Open Source CMS packages available and their package cost advantages, there has been growing enthusiasm in the industry about the use of Open Source CMS packages. With this growing demand for Open Source CMS, there is an increasing demand for service providers such as Oshyn, who follow systematic comparative approach, evaluating their client requirements, the CMS feature set fit and the complexities in development using Open Source CMS, and guide their clients in making a knowledgable decision. To understand whether using an Open Source CMS is safe or not, we should first understand the advantages and disadvantages of using Open Source and then we can make a decision on when it is safe and when it might be risky.
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Benefits of Outsourcing Your WCM Project
By Kimberly McCabe
There’s no doubt that the macroeconomic conditions in 2009 hit IT organizations hard. According to Forrester Research, in 2009 IT spending in the United States was down 8.2 percent from the previous year. “Do more with less” was the common theme across most organizations. Companies began to shed their consultants and even internal staff to reduce costs. This forced many organizations to delay or cancel critical WCM projects. For companies who were looking to make improvements or replace their WCM system, a more optimistic economic outlook for 2010 presents an opportunity to catch up to the backlog of requests from their customers as well as business stakeholders.
Electing to tackle this backlog with the appropriate mix of internal IT resources and outside consultants like Oshyn is an important decision. Depending on the urgency and bandwidth that your organization may have, outside consultants maybe your best bet for ensuring success.
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A sophisticated content management system can not only help you update your Web content but also play a key part in actively improving your search engine rankings. Your content management system should have features and functionality that are search-engine friendly. This helps your team make website changes faster and easier, minimizing the risk of human error. Your team can then focus on developing relevant content and providing the best online experience for users. In this whitepaper we will discuss:
- SEO Friendly Features
- RIA in SEO
- Response Compression
- Use of AJAX and Flash
- Implementation Pitfalls
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Content Management Systems are not created equal. Selecting & implementing the right solution to meet your specific needs can be an overwhelming task. Every vendor has a biased view of their product and one goal in mind. To convince you that their solution is the best. Why? Because that’s their job.
Our job... to help you select & implement the right solution for your business needs. It’s that simple. In this white paper we will discuss:
- Market Drivers
- Challenges
- Solutions
- Authoring and Editing
- Integration and Migration
- Publishing and Delivery
- Security and Performance
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Oshyn is passionate about CMS! We regularly release white papers about Content Management which can be downloaded for free at: http://www.oshyn.com/resources/whitepapers.html. We also frequently blog about Content Management at: http://www.oshyn.com/resources/blog.html. We’re honored that Oshyn’s Web Content Management blog is featured on Guy Kawasaki’s Alltop.com: http://content-management.alltop.com/.
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Sitecore User Group - Los Angeles
The next Sitecore Meetup will be on Tuesday, April 6th at 6 PM at Oshyn's headquarters in downtown Los Angeles. If you are interested in Web Content Management or Sitecore, please RSVP.
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Would you like to guest blog on Oshyn.com? Do you have insights you would like to
share regarding the integration of WCM with analytics, social media or other online
marketing issues? If you've got something to say and you're interested in sharing
it, then we'd love to have you join our growing community following the Oshyn blog.
Please email Kimberly McCabe for more details at
kmccabe@oshyn.com
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IT Manager